About The Awakened Man Project

AMP was created to be a place where we unlock the potential of men who want more from their business, relationships and lifestyle…

The place where lone wolves can come together, find a sense of belonging and join a community of others making bold moves.

Who we help

Entrepreneurs, business owners or corporate leaders who want…

  • to get crystal clear on what you want and how to get there personally and professionally.

  • to build a solid structure with the right systems and tools in your business and in your mind.

  • to have high profit and high income.

  • to be an owner, not operator.

  • You’ve always been a lone wolf, but now looking for a wolf pack of other guys like you, that are on the same path or further ahead and that can keep you accountable and hold you to a higher level.

You have all the raw materials necessary for achieving your highest potential but lack the structures, systems, teams, tools, and guidance on how to get there.

What do we do

We help these guys achieve the '‘Awakened state’ - a stage in life where a complete realisation of one’s potential is derived and the full development of one’s abilities and appreciation for life. These men have the boldness to go after everything they want in life, despite their pre-existing beliefs and limitations.

We do this by…

  • Building a clear vision and direction

  • Strategising the actions and creating a simple plan to achieve that vision

  • Mastering the skills, behaviours and beliefs to uplevel your identity

  • Understanding your own psychology via a set of custom tools

  • High-performance physically & biologically (sleep, nutrition, supplements, etc)

Our programs aim to maximise and achieve mastery level in profits, fun and freedom through an intense but enjoyable process.

Our philosophy

We have developed a curriculum that, when implemented, enables healthy growth and success through the four phases of becoming an Awakened Man.

This science backed, real world experience driven program, is designed for men to BECOME self actualised and reach their highest potential and state.

Through an enjoyable process:

1. Survival - month to month. Work, energy, love and financial needs not being met

2. Stability - buying back time and clarity on what you want.

3. Evolution - 100% ownership, asset creation, net worth building and clarity.

4. Awakened - being in the top 1%, a realisation of one’s potential and full development of one’s abilities in both business and life

Our model

Stage 1. Survival

Your biological, psychological and physical needs are not being met. Each area of work, energy, love and finances are not aligned or working.

Often one area may be performing but having an adverse effect on the other pillars.

Your physical and mental state is frequently deteriorating and then bouncing back.

Spouts of depression, anxiety, numbness and rage become more than you can manage. Reactive behaviours and victim mentality crop up often.

The flagship program for his phase is Awakened Man Impossible (AMI); which addresses the need to create a war chest of cash and begin to manage your own emotional behaviours. The skills developed in this phase are the foundations for stable business growth and a calmer state for being a grounded and confident man.

Stage 2. Stability

Your psychological and physical needs have been met, each pillar of work, energy, love and finances are stable and consistent.

They are not optimised or firing on all cylinders but the baseline is there allowing more freedom of the mind to begin to focus on other areas of importance and meaning.

Becoming clear on your direction in life and business becomes more apparent. The need to truly figure out what you want becomes an underlying conscious need.

Awakened Man Impossible (AMI) Phase II addresses all of these gaps & works with the professional man to create leverage and assets through their work, deeper connection through their relationships and a clear roadmap for their own personal growth.

Stage 3. Evolution

The man must now exit AMI and, if they choose to, enter the Awakened Man Project Mastermind as a member.

Our AMP MM members are entering into the top 5% of men worldwide in terms of psychological, biological and physical performance - this doesn't mean you are an ultra runner but each area is well optimised.

You're beginning to see the real fruits of your consistency to become your best version.

Stage 4. Awakened State

A complete actualisation of one’s potential and development.

Awakened people have an acceptance of who they are despite their faults and limitations, and experience to drive to be creative in all aspects of their lives. Each pillar for work, energy, love and finances are all being optimised.

The idea of a second stage of life where fulfilment above building wealth comes into play. Men in this stage can actively work on making their own impact and legacy without a need to worry about personal security.

Our Deliverables

All programs in The Awakened Man Project suite follow a similar model.

Our programs are designed around experience and transformational outcomes.

Not transactional, one-off wins.

Our approach uses some of the worlds leading researchers and experts in mental peak performance and positive psychology, with over 4000 articles that show the efficacy of our approach.

The core programs (AM Impossible and AMP Mastermind) run on five unique pillars to ensure client success:

  • Curriculum

  • Community

  • Coaching

  • Mentoring

  • Therapy

Curriculum is the educational arm of the program and is designed to educate & instil core principles that are required to grow a healthy man.

Community is about the environment. Being within an incubator of high performing men that have either:

  • Walked the path before

  • Walking the path with you

  • Walking the path just behind

We find this level of community helps a man grow in not just growing himself but by also helping others.

Coaching we have some of the world's best. And we don’t say that lightly.

Mentoring we have real world experience in growing, 6, 7 and 9 figure company’s, managing teams from 5 to 50,000 across multiple disciplines, along with growing family’s of our own.

Therapy not because we are broken, not because we need fixing, but for growth. To be able to hand on our hearts say we have faced our deepest fears and past traumas to understand them. As once we understand them, we can unpack and re-assemble the beliefs and behaviours that control our lives.

The ideal client pathway for men looking to grow is as follows:

The man joins our community group or listens to our podcast/YouTube channel.

They decide they enjoy our style of business and want to expand their growth

From there, they enrol & participate in Awakened Man Impossible

Here they spend anywhere from 3-6 months before joining AMP

Alternatively, clients who qualify can skip AMI, if their businesses and life are stable and can move directly into Awakened Man Project Mastermind.

AMI and AMP are all capped with maximum member limits so that growth and quality experience can be guaranteed.

Over a period of 3-5 years we build a life with them that is secure, flexible and enjoyable.

Our team

  • Benjamin Owen

    Head Coach & Partner

    Unlocker of client potential ~ master coach ~ can unf*ck your mind

  • Pete Taylor

    Operations & Partner

    Can see the matrix ~ simplifies strategy ~ intense on coffee ~ business grower

  • Yaseen Dadabhay

    CEO & Founder

    Cognitive Neuroscientist ~ Entrepreneur ~ World Traveler ~ Adventure seeker ~ Built a 9 Figure Biz

Contacting us

The best way to contact us is via email - hello@awakenedman.org

You can follow us on YouTube here or if you prefer podcast here

You can join our Newsletter here to get 3 quality emails every week from the owners at AMP personally.

Podcast bio here for features and interviews

Our Privacy policy, Terms and conditions, and other legal pages are here.